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Three Tips For Mission-Driven Brands to Tell Their Story

Three Tips For Mission-Driven Brands to Tell Their Story

by Janet Morgenstern | Oct 10, 2019 | Branding, Food, Packaging

When you unwrap a chocolate bar from Equal Exchange, you see a lot more than just a bar of chocolate. You’ll discover where the ingredients are sourced, who produced the cacao, and why it’s important to support small-scale producers. There are plenty of...
BostonEco Organic Wine Tasting + Networking

BostonEco Organic Wine Tasting + Networking

by Janet Morgenstern | Jun 10, 2011 | BostonEco, Events, Food

  Get your taste buds ready! BostonEco is hosting an evening of organic wine tasting and networking on Tuesday, June 14, 2011 from 6:00 p.m. to 9:00 p.m. in Boston’s Innovation District. It’s a meeting and mingling of eco-minded professionals who are passionate...
The Sites, Sound Bites, and Secrets Learned in 2010

The Sites, Sound Bites, and Secrets Learned in 2010

by Janet Morgenstern | Dec 26, 2010 | Events, Food

  In my search for what’s fresh in the world of healthy, natural living, this past year I hosted events, met industry leaders, participated in seminars, and traveled in Europe for 17 days. As a recap of these adventures, I invite you to read about  highlights...

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  • Three Tips For Mission-Driven Brands to Tell Their Story
  • Five Simple Brand Design Tips for Successful Events
  • Fresh Ideas for Sustainable Urban Living

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ABOUT JUTE

Connecting lifestyle brands and organizations with conscious consumers who are passionate about a healthy, sustainable world.

info@jutemarketing.com
617-549-1716

@JUTEMARKETING ON INSTAGRAM

Here we are closing out the year, and swinging int Here we are closing out the year, and swinging into a new decade. Thank you to the makers, producers, writers who dreamt big, and created big, beautiful ideas that inspire and delight. So many launches and experiences that combined nature + simplicity + creativity (and I'm not just talking about vegan coconut ice cream 🍨) To Insta friends spread across the globe and nearby, from Boulder to Barcelona, Boston to Brisbane and beyond, let's keep sharing, cheering each other on, creating big ideas for a healthy, natural world in the next decade. ⏰What are you looking forward to in 2020? Anyone else planning to kick it up a notch? Cheers, Janet
🎃Halloween is one of my favorite holidays. Not 🎃Halloween is one of my favorite holidays. Not because there's lots of candy. Or because I’ve danced a few too many times to Thriller and wore an assortment of wigs. (Ask me about the year I was Marilyn Monroe). BUT why I love Halloween is the abundance of creativity. 👻 It's the unexpected. It brings us out of the ordinary and surprises us (in a good way). ➡️ Read more frightfully good Halloween inspiration >> http://bit.ly/FrightDelight
Advertising? Social media? Branding??? Marketing i Advertising? Social media? Branding??? Marketing is a powerful tool to educate, inspire action (think #JustDoIt), share ideas, and sell your thoughtfully produced products & services. It combines strategy, creativity, listening, and interpretation. There’s also research and gut instincts. Marketing has a lot of nuances. For mission-driven brands, you have an incredible opportunity to stand out with marketing. 📌What’s one area you’d like to use marketing to increase visibility for your brand? #jutefresh
Thinking about launching a new food brand? You've Thinking about launching a new food brand? You've got company! 1,000s of new products are introduced each year with eye-catching packaging, savvy social media strategies and multiple marketing channels. ➡️ Brand visibility is KEY. Creating and implementing the right marketing tactics takes time. Need help figuring all this out? I'm attending #nefs19 today/Monday and @sbnmass Local Food Show on Tuesday, March 5 and have a couple of free marketing consultation slots open. Let's schedule a call. Or just drop a comment below.
Thank you #Sarasota for all the natural beauty, co Thank you #Sarasota for all the natural beauty, contemporary art, creativity, and a sun-filled visit. Will be back soon! ✈️ Have you been to the area? Swipe right >
Simplicity in design and messaging is not as easy Simplicity in design and messaging is not as easy as it looks. In nature, it's effortless. #jutefresh

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